Sterling Enterprise: Analysing Raheem To Chelsea

Raheem Sterling is a footballer who by no means appears to get his due credit score. He’s scored 114 targets and assisted 48 up to now 5 years for membership and nation, however individuals appear to recollect his large misses as a lot as his large targets. He’s additionally been the goal of malicious dog-whistle assaults from the tabloid press, with one morning’s headline studying “Sterling spends TOO MUCH!” adopted by the subsequent morning’s headline studying “Sterling spends TOO LITTLE!”.

Possibly another excuse why public notion of Sterling has by no means reached the heights of the place it arguably ought to be is that he’s by no means been the standout star man of his aspect. At Liverpool, there was Luis Suárez and Philippe Coutinho. At Manchester Metropolis, there was Kevin de Bruyne and Sergio Agüero amongst others, and at England, there’s Harry Kane. That is now set to alter. To start out off Todd Boehly’s spell as co-owner and chairman, Chelsea have signed Sterling for a rumoured £45-50 million as a press release signing.

Sterling becoming a member of Chelsea is a transfer that simply feels proper. It’s the sort of transfer you see the AI making within the first few seasons of a FIFA profession mode playthrough or a Soccer Supervisor save. Slowly transitioned out of Metropolis’s first-choice dynamic, there weren’t many suitors for Sterling other than Chelsea, who appear to be linked to each single footballer able to enjoying broad. Chelsea’s set of high-priced senior forwards – Timo Werner, Hakim Ziyech, Christian Pulisic, and even Kai Havertz to a sure extent – all lie on the spectrum of wanting promising however inconsistent. Sterling matches the definition of a identified amount and Chelsea will hope that he may be their assault’s prolific, constant centrepiece.

And, in a way, this congruence makes Chelsea’s acquisition of Sterling nearly boring. We find out about him already. This flagship signing may be very totally different from these of the brand new ‘large two’, Manchester Metropolis with Erling Haaland and Liverpool with Darwin Núñez, two younger star forwards from overseas who retain simply the correct quantity of mystique. Additionally, as we mentioned earlier, in Sterling’s case, we all know the lows in addition to the highs. Because of this, the consensus in regards to the deal amongst Chelsea’s fanbase seems to be cut up.

All of us have a bunch of questions in regards to the transfer, and let’s take a look at as many as we will and attempt to reply them. The truth is, there are such a lot of pertinent questions that we created a little bit contents part for you:

What He Can Supply Chelsea
How A lot of His Success at Metropolis Was Right down to Enjoying in a Nice Group?
Is He What Chelsea Want?
The place Will He Play at Chelsea?
Can He Press?
Is His Ending a Concern?
Is There A Likelihood he Declines Quickly?
Is He Well worth the Cash?

What Can He Supply Chelsea?

Sterling is a triple menace along with his goalscoring, artistic work, and dribbling, and Chelsea will likely be anticipating large issues from him. Let’s dissect every of these aspects to see what he provides to Chelsea’s arsenal.


The principle factor that makes Sterling a gorgeous signing is his capacity to constantly rating targets. Since becoming a member of Manchester Metropolis, he’s scored 0.52 non-penalty targets per 90 minutes in league appearances, a quantity that places him among the many greatest forwards in England. After a comparatively dry 2020-21 PL season the place Sterling scored 10 (0.35 non-penalty targets per 90), he rebounded with 11 non-penalty targets in fewer minutes (0.47 per 90) final season. He additionally put up 0.51 non-penalty anticipated targets per 90, the sixth-highest within the league final season, which clearly reveals that his objective tally wasn’t precisely a fluke.

A constant characteristic about his targets is that they arrive from glorious motion. He’ll begin his run earlier than opposition defenders realise…

Sterling Enterprise: Analysing Raheem To Chelsea

…he’ll swap lanes and transfer centrally on the proper time, breaking into house…

Sterling outside-to-in run

…or make a late darting run into the field from out broad, via the opposition full-back’s blindside…

Sterling blindside run KDB cross

…he’ll change his pace, change his path, or cease transferring on the proper time earlier than defenders can regulate…

Sterling double movement 1
Sterling double movement 2

…and put the ball into the again of the online over, and over once more.

Because the shot map under illustrates, the upshot of that is that he’s in a position to get on the tip of passes and shoot from shut vary. Simply have a look at that cluster within the six-yard field. Few broad forwards shoot from the central, superior places that he does. 

Amongst gamers who took at the least 50 photographs within the Premier League final season, Sterling’s anticipated targets per shot was the best (0.22). After all, enjoying for a aspect that generates high-quality probabilities like no different additionally helps (we’ll tackle that in a bit), however his capacity to generate photographs from glorious places is second to none.

103955_8_2021_the_analyst_player_xg_plot (1)

However his goalscoring capacity goes past his motion. Sterling makes use of his dribbling talent to create photographs – and targets – for himself. He’ll typically obtain the ball in house or out broad and make a fast, sharp carry to chop into house and shoot.

Raheem Sterling Chelsea

Lastly, there’s the query of his ending, which we’ll talk about in depth in a bit.

Ball Development

Sterling doesn’t solely use his dribbling talent to create photographs, he additionally constantly strikes the ball ahead into harmful areas. Solely Jack Grealish and Mohamed Salah carried the ball into the field greater than Sterling did per 90 minutes final season He controls the ball excellently and modulates his tempo, path, and the load of his touches to get previous defenders and into deadly positions.


Sterling can also be above-average for the speed at which he passes the ball into the field, too, which is one thing you’d count on at Metropolis. 

So, Chelsea gained’t simply be getting somebody who scores the targets, but additionally somebody who lays the inspiration of many extra targets by taking assaults from the opposition’s half deep into areas near the opposition’s objective.

Likelihood Creation

When Sterling carries the ball into the field, he has one thing that different nice dribblers typically lack: good decision-making. As an alternative of carrying the ball into visitors or taking pictures too early, he’s in a position to improve the efficiency of his group’s attacking transfer by intelligently laying the ball off to a team-mate. He picks the smart go and often executes it effectively, one thing which presents itself within the numbers, too. In 2021-22, Sterling ranked fifteenth within the league with 0.19 anticipated assists per 90 minutes in open play.

Along with his decision-making and execution, numerous the photographs that Sterling assists appear to spring from his glorious motion and dribbling, enabling him to get into house near the objective earlier than releasing the ball. He might play an easy-looking cutback to arrange a objective, however the run or the dribble he executed proper earlier than the cutback is the exhausting half. 

Right here’s an instance, at 21:31 within the under video, the place he passes the ball again, makes a superb run ahead into house, and cuts it again to Agüero for the objective.

And that’s not the total extent of his creativity, which takes us to…

Area Creation

One capacity of his that slips beneath the radar – possibly due to his extra specialised, outlined roles at Metropolis – is that he additionally creates house for team-mates when he carries the ball. Borrowing an idea from basketball, he’s a high-gravity participant, pulling defenders in direction of him. 

It’s particularly clear when he’s enjoying for England, when he’s afforded better fluidity along with his positioning and is given extra of the ball to dribble round with. When he receives the ball, he attracts a few defenders – creating house for his team-mates to assault – and retains the ball beneath stress, along with his core power.

Sterling dribbling gravity vs Scotland

Particular person gravity can dislodge defensive blocks and energy up a stagnant assault instantly. It’s one thing that Chelsea have lacked constantly since shedding Eden Hazard, whose gravity ensured that he’d create targets even when he wasn’t immediately scoring or helping them. Sterling will presumably have better ball-carrying obligations at Chelsea, and his gravity is usually a software to pry open defences. 

And that’s not the one sort of gravity Sterling possesses. His talent in motion and positioning additionally helps create house for his team-mates. On both flank, his broad positioning drags out and occupies a defender or two, leaving house for a team-mate to take advantage of.

Sterling off-ball gravity stretching lines

This appears to have been a precious asset for Metropolis, elevating the potential of their assaults, and Chelsea can hope to see it translate to their setup, too.

Lastly, his positioning on the shoulder of the final defender and working in behind doesn’t solely assist him get good probabilities for himself, it additionally pushes the opposition’s defence again and creates house. That is particularly helpful in Guardiola’s Metropolis’s setup, the place they methodically transfer the opposition deeper earlier than slicing via them and scoring, and it’ll be precious in Tuchel’s setup, too.

All in all, Sterling’s a multi-faceted, well-rounded attacker who helps his aspect in some ways, from transferring the ball into house to placing it into the online.

Now, onto the large query.

Again to contents

How A lot of His Success at Metropolis Was Right down to Enjoying in a Nice Group, and How Does His Success Translate to Chelsea’s Context?

We all know all about what Sterling can do, however this can be a large query mark. Sterling’s objective contribution stats might put him among the many highest, however, in fact, it’s a lot simpler to place up these numbers once you’re enjoying for Guardiola’s Manchester Metropolis. Watch a compilation of Sterling’s targets, like this one, and on the face of it a lot of them look like right down to the system or his team-mates, particularly the targets assisted by cutbacks.

After all, there’s sufficient in entrance of us to see that he will get a ton of alternatives at Metropolis. For starters, no participant was focused as typically with a go into the field as Sterling was final season (105 in whole). 

However goalscoring is way more than being the one who occurs to be on the tip of a superb go.

It’s an plain talent to choose the best lane to run into, to inject a burst of tempo to get away out of your marker, to time your run completely. Sterling’s finishes could appear simple, but it surely’s a product of the clever, incisive off-ball work he does that the majority different footballers can’t. Even the simplest-looking targets from cutbacks require good timing, staying within the full-back’s blindside, and modulating tempo or path on the proper second to get away out of your marker. In any case, there are explanation why it’s Sterling who’s been picked essentially the most typically and immediately contributed to essentially the most targets for Metropolis within the Guardiola period. 

Let’s not neglect, Metropolis aren’t the one aspect he’s performed for in recent times. Even when we consider Sterling’s Liverpool spell as historic historical past, his appearances for England paint an illustrative image of his affect even in a less-dominant aspect with a less-defined tactical system. He picks the ball up all around the opposition’s half, carries it round, dislodging defences along with his gravity, and strikes it into threatening areas. He’s proven the power to drive play, impartial of what’s round him. This is able to be of nice use to Chelsea, a aspect that wants all-around attacking enchancment to problem for the title.

Sterling Carries at Euro 2020 England

That is the model of Sterling that we’re in all probability extra prone to see at Chelsea. He might not rating as many targets, but it surely’s a model of Sterling that Chelsea require.

After all, at Manchester Metropolis the system and his team-mates helped Sterling get as many targets as he did. But it surely doesn’t take away from the truth that Sterling creates incisive passing choices, and thus targets, that wouldn’t exist with out him. On the finish of the day, a usually-first-choice celebrity in Metropolis’s assault is unlikely to be something lower than one at Chelsea.

Again to contents

Is He What Chelsea Want?

Final season, there was undeniably a big gulf between the Premier League’s high two and Chelsea. To bridge this hole, Chelsea must recharge their assault, which was 18 targets off Liverpool’s objective tally final season and 21 targets off Metropolis’s. 

For starters, Chelsea want a goalscorer. Solely Mason Mount reached double figures for targets scored within the league with 11. The extent of decentralisation of their goalscoring wasn’t precisely by design, both. With the signing of Romelu Lukaku as a goalscoring focus not figuring out, Sterling provides a low-risk various. 

Final season, largely as a consequence of a scarcity of artistic motion in behind, there was an inclination for Chelsea’s assaults to stagnate within the ultimate third. And that is the place Sterling’s motion is useful. Sterling made the fourth-most runs into the field final season with 283, and his addition additionally provides a relentless possibility in behind the defence.

Furthermore, Sterling being as well-rounded as he’s makes him a direct enchancment on each attacking possibility Chelsea presently have at their disposal. He’s arguably a greater dribbler than each different Chelsea attacker, higher at making choices within the ultimate third than Werner, a greater runner in-behind than Havertz, extra environment friendly and constant than Ziyech, and a greater goalscoring menace than Mount. 

A aspect that wants all-round enchancment wants an all-rounder like him, and, as evident in his outings for England, he’s able to being concerned in several components of the assault. Whereas Chelsea may have so as to add a extra artistic passer to their squad too, they require a multi-purpose attacker like Sterling.

Again to contents

The place Will He Play at Chelsea?

One factor about Sterling is that he’s confirmed himself to be adept in several areas on the pitch. We’ve seen plenty of him on the broad proper, particularly within the 2017-18 season, the place he’d keep near the touchline and crash into the field to attain.

Sterling wide right positioning

In any other case, there’s the place he’s in all probability most comfy at: as an inverted left-winger. He’d transfer in from the wings into the house between the right-back and right-sided centre-back to get on the tip of probabilities.

Lastly, whether or not it’s as a ahead in a 3-4-3 or as a centre-forward in a 4-4-2 formation that Tuchel is rumoured to be contemplating, Sterling is prone to need to obtain the ball in central areas – typically between the strains – extra continuously at Chelsea. He’s performed as a quantity 9 sometimes at Metropolis, however the perfect mannequin of what we will count on of him at Chelsea might be what he does on nationwide obligation for England. For Gareth Southgate, he’s confirmed himself to be very efficient in central areas, receiving between the strains. He typically receives the ball within the gap, fends off stress, passes it to a team-mate, after which makes an incisive run in behind.

One notable instance is the buildup to his objective towards Germany in Euro 2020. He picks up the ball in a deeper place centrally, attracts and dribbles previous a few opponents, creating house (one other instance of his gravity), and passes it to Harry Kane. Kane passes it to Grealish, who performs it to Luke Shaw. In the meantime Sterling’s made a mazy, curved run via the left and into the centre. Shaw crosses, Sterling connects, and it’s 1-0 England.

Regardless of the rumours of Tuchel utilizing a 4-4-2 subsequent season, I feel the almost definitely consequence is Tuchel sticking with the 3-4-3, due to the worth wing-backs Reece James and Ben Chilwell add when match, and due to the upcoming reinforcements at centre-back. And as an alternative of the rumoured centre-forward function for him that there’s been whispers about, I feel Sterling’s extra prone to be deployed because the left ahead.

When Sterling got here on at half-time for his pre-season debut towards Charlotte, he did find yourself enjoying because the left-forward in a 3-4-3. Regardless of the aspect scoring no targets when he was on the pitch, the debut matched expectations of what sort of function he’d be enjoying.

When Chelsea moved the ball up the pitch, like how Chelsea’s broad forwards within the 3-4-3 are often positioned, he’d often begin between the strains within the inside channels:

Raheem Sterling Chelsea

His motion throughout the pitch was fluid. He’d typically drop very deep to take part within the build-up as a passing possibility…

Raheem Sterling Chelsea

…sometimes transfer out broad, even on the opposite flank, on the counter-attack…

Raheem Sterling Chelsea

…and, in fact, additionally make the sort of run we all know him for, even when there wasn’t a go for him to be on the tip of.

Raheem Sterling Chelsea

He’d often obtain the ball between the strains or across the midway line and carry it ahead via stress, unsettling Charlotte’s defence. 

More often than not, after passing the ball after his carry, he adopted it up with a sensible run ahead. This sequence at 4:39 within the video is an instance:

Lastly, he additionally was essentially the most frequent goal of line-breaking progressive passes, which he acquired very effectively along with his glorious first contact and core power, and often was the goal of out-balls to arrange counter-attacks.

Raheem Sterling Chelsea

This efficiency was way more akin to what we’ve seen him do for England relatively than for Metropolis, and we will count on the same function going ahead at Chelsea.

So, Sterling ought to be capable of slot in effectively wherever Chelsea want him to, however arguably the perfect match for each him and Chelsea is because the left ahead within the 3-4-3 that Tuchel’s used up to now. It provides him the house to be concerned in several components of possession sequences and permits him to make the total use of his skillset, which Chelsea very a lot must carry their assault nearer to the highest.

Again to contents

Can He Press?

Sure, sure he can. Any ahead in Guardiola’s high-pressing Metropolis aspect must be a proficient presser as part of the system, and Sterling isn’t any exception. Amongst attackers, he made the ninth-most possession regains per 90 within the league final season with 1.1. Even when he doesn’t win the ball again immediately, he diligently cuts off passing angles and suppresses the opposition’s build-up.

Whereas Chelsea’s urgent was idyllic of their pleasant towards Charlotte, we may see flashes of it from Sterling. Right here he’s, curving his urgent run to disclaim passing angles, forcing the keeper to place the ball out of contact for a throw-in.

Raheem Sterling Chelsea

Normally, Sterling’s removed from a luxurious ahead, and I feel we’ll see him turn out to be an integral a part of Tuchel’s press.

Again to contents

Does He Match the Vibes?

Sure. Look how good he appears to be like in that shirt:

Again to contents

Is His Ending a Concern?

One of many first issues anybody brings up when discussing Sterling is his ending. We are able to all recall a few of his large misses that make you need to throw your tv set out of the window. It’s often the primary critique levelled at him, and it’s the primary factor that makes some followers barely sceptical in regards to the switch. 

What do the numbers say? Evaluating anticipated targets to precise targets to guage ending, irrespective of how massive the pattern, doesn’t all the time work, so as an alternative, we will take a look at anticipated targets on track (xGOT) or post-shot anticipated targets, which takes into consideration how effectively gamers place their photographs on track on the goalmouth. This isn’t the perfect methodology both, contemplating that it excludes photographs off beam, which suggests excluding close to misses and blocked photographs, but it surely’s a begin. 

In comparison with his xG of 88.34 since becoming a member of Metropolis, his xGOT in the identical interval is 87.83, giving him an xGOT/xG ratio of 0.99. Amongst gamers who’ve put up at the least 10 xG since Sterling’s debut at Metropolis, this ratio is within the 56th percentile. Put extra merely, it implies he’s a mean finisher. 

Setting the filter at 40 xG or extra over that point interval, so we’re simply wanting on the good goalscorers, Sterling’s additional below-average, within the forty fourth percentile, and method under the likes of Son Heung-Min, Harry Kane, and Mohamed Salah. But it surely’s nonetheless greater than another high forwards who don’t obtain the identical quantity of scrutiny over their ending, like Sadio Mané and Pierre-Emerick Aubameyang. 

So, the post-shot anticipated targets stats say that Sterling’s a mean finisher in comparison with most gamers, and below-average relative to different nice goalscorers. A few of us might disagree with this, arguing that he’s a worse finisher than that. I assumed his xGOT numbers would look a lot worse, too. However there’s a easy purpose why he appears to be like like a worse finisher than he’s: only a few gamers get on the tip of as many high-quality probabilities as he does. A below-average finisher with the variety of probabilities Sterling creates for himself will miss much more nice probabilities, and these missed nice probabilities stick in your head.

Furthermore, as Bobby Gardiner’s seminal piece on Sterling’s ending defined, you don’t have to be an awesome finisher to be an awesome goalscorer. “Ending issues,” Gardiner writes, “however the capacity to bend a ball into the higher nook pales compared with the power to get in place to take the shot.” Distinction this with Chelsea’s final actual talismanic ahead, Hazard, who was an awesome finisher (for instance, his xGOT/xG ratio is within the 98th percentile), however he didn’t rating as many targets due to his lack of motion in behind. When Sterling’s off-ball motion generates as many nice photographs because it does, his ending turns into a lot, a lot much less of a priority.

Again to contents

Will He Decline Quickly?

To this point, we’ve mentioned what he can provide Chelsea now. However maybe an even bigger query is what lies forward, and the way lengthy he can do it for. He could also be 27 ‘until he’s 28, however Sterling is popping 28 in December, which is already a dangerous age to purchase him at, contemplating how most wingers peak at round 26. 

It’s a fair larger threat in Sterling’s case, who’s performed greater than 33,000 minutes all through his senior profession. His legs have the mileage of these of a ahead approaching their mid-thirties. Despite the fact that there’s no exhausting proof to again this up, standard knowledge states that accumulating numerous minutes earlier on in your profession can lead to an earlier decline, because the examples of Wayne Rooney and Cesc Fàbregas amongst others appear to inform us. 

However one counterpoint to that is that Sterling’s damage file is tiny. In accordance with Transfermarkt, he’s solely missed 25 video games to accidents all through his profession, and he has no recurring accidents. He doesn’t have plenty of put on and tear, which may imply good issues for his longevity, or at the least that his later years gained’t carry the results of accumulating accidents. 

One other potential concern is that Sterling’s recreation is pretty depending on his tempo, particularly his acceleration and explosiveness. Whereas he instances his off-ball runs very effectively, his capacity to get near excessive speeds earlier than defenders can change path and catch up allows a lot of his probabilities in house. Furthermore, his dribbling talent can also be fairly depending on modulated tempo and acceleration from a standing begin, and this too would turn out to be much less efficient with time. 

I’m no sports activities scientist, however whether or not he begins his decline earlier or ages like a mean winger, his age does include sure dangers. He might need to adapt his recreation within the later years of his lengthy contract. 

Which takes us to our final query.

Again to contents

Is He Well worth the Cash?

The (*shortly opens the calculator app so as to add up yearly wage prices and amortised switch charges*) 130ish-million-pound query. If the rumours of a £45-50 million switch price and weekly wages exceeding £300,000 are to be believed, Sterling would value Chelsea at the least £26 million each season for the subsequent five-to-six years.

On the face of it, a switch price of £45-50 million isn’t a lot for somebody as prolific and established as Sterling, however it’s a symptom of how the marketplace for gamers nearing their thirties has diminished. Particularly in Sterling’s case, as a close-to-28-year-old who, as we talked about earlier, could also be starting the slope of his profession. 

The general amortised prices make issues a little bit more durable to evaluate. The £26 million yearly might look nice within the first two seasons, if he does practically in addition to anticipated. However the quantity will begin to look a lot, way more costly when he reaches the later years of his contract, with Sterling in his early thirties, and probably on the decline. After all, you can also make the argument that these prices matter a lot much less to Chelsea’s possession within the early years of their stewardship, however each million spent has a chance value. This can be a signing that isn’t prone to have a lot long-term worth.

In abstract, whereas I feel Sterling’s general prices are prone to be value it within the quick time period, the deal is certain to look excessive with time. However that will not be an enormous concern if difficult for the title and the Champions League instantly is the brand new possession’s main goal.

Again to contents


You’d count on a brand new proprietor’s first key choices at an already-big membership to say one thing about what we’ll see all through their reign. The signings of Sterling and Kalidou Koulibaly sign an try to signal established, skilled names who command excessive general prices. They appear like choices geared in direction of the quick time period, however on the finish of the day are low-risk signings. 

That being mentioned, regardless of the restricted threat of Sterling’s transfer ‘flopping’, we will’t count on his time at Chelsea to be the identical as what we’ve seen earlier than. At Metropolis, we’ve seen a model of Sterling who’s extra of a ceiling-raiser, with an outlined, particular function that helps make an awesome assault a near-unstoppable steamroller. However at Chelsea, the place the target is to make a superb assault nice, count on to see him choose the ball up deeper and create many assaults himself. 

We might even see much more of him utilizing his entertaining dribbling field of goodies and creativity, however he might not rating the identical variety of targets each season. And that’s essential to how we set our expectations of the transfer and the way we consider it. 

It’s inevitable that Sterling’s worth to the aspect drops as his age and expertise start to meet up with him. However till then, it’s an thrilling time for Chelsea, as a result of they now have a brand new star their assault can revolve round.

Take pleasure in this? Subscribe to our mailing listing to obtain unique weekly content material.

Design by Matt Sisneros